When you add your product images to Etsy, you want them to look good so that they get a “click” and potentially, an order. One of the ways to make sure your images show well, is to be sure that they are sized to Etsy’s specifications.
Etsy suggests that your images be 2000 pixels on the shortest side of your image and that the image has a minimum of 72 PPI. While this is good information, it’s not lingo that the average person understands. So with that said…
Let’s Learn Some Things
- 2000 PIXELS. What does Etsy mean when they say 2000 pixels on the shortest side? Pixels are just a way of technically describing the size of an image.
So what does the “shortest side” mean?
Well, if you have an image that is, say 2000×2500, the shortest side is the 2000 pixel side. So when you upload an image to Etsy, the smallest size it can be on any side is 2000 pixels.
The nice thing is you don’t have to worry too much about this if you’re taking your product photos with a current mobile phone. Most mobile phones take photos that are well above the 2000 pixels range.
- PPI – Pixels Per Inch: This is how many pixels per inch are contained within the image. 72ppi is on the low range. Printable images use 300ppi. But for the purposes of Etsy, 72ppi is fine.
- Saving – Save your image as a JPG file. If you PNG files will end up with a transparent background which, on Etsy, will look black.
This is all great information but how do you make sure your images are resized properly?
The nice thing is, you don’t have to know absolutely everything about digital photos in order to upload a nice image on Etsy.
Here are some ideas that you can use to make your image-sizing job easier.
Let’s Talk Software
Once you have your images and it’s time to work with them, so where do you start?
I personally use Photoshop but as a side note, it’s got a bit of a learning curve if you haven’t used it before. Plus, it costs at least $9.99/month.
Below, I’ve added some alternatives that are more budget friendly, especially if you’re just starting out.
Pixlr is a great free alternative to Photoshop.
You can crop, resize, cut out and remove the background easily. You can draw on the photos, remove spots, duplicate parts of your image, or remove unwanted objects from your photos.
This software works online which means you don’t have to download it. If you’re more of a mobile user, they also have an app for i0s and Android.
The only issue you may run into (but not until around October 2020), is if you use Google’s Chrome, Pixlr may not work. This is because it works using Flash, something that’s built into most browsers however, Google has said that they won’t support Flash any longer around this date.
GIMP is a very popular and free program for working with images. It’s relatively easy to learn but luckily, it also comes with many great tutorials if you get stuck along the way.
This is a downloadable program that works for both Windows & Mac.
This is another free Photoshop alternative but it’s only for Windows users.
While it’s a great program and used by many, it doesn’t have as many options available like Photoshop or even GIMP does.
Like Pixlr, PicMonkey is available online and also uses Flash so this has the same warning for Google Chrome browsers come into play starting in October 2020. They also have i0s and Android versions as well for you mobile users.
PicMonkey comes in both free and a premium version which offers a free 7-day free trial.